What Makes A Backlink A High Quality Backlink?

Getting backlinks – links from other websites to your business’s website – is the most effective way to improve your rankings. Not all backlinks are equal though. Some backlinks won’t improve your rankings at all, and some might even have a negative effect. Therefore, your focus should be on acquiring high quality backlinks.

What makes a backlink high quality is subjective, and every SEO consultant will have at least a slightly differing opinion on the topic, however, most would agree that a good quality backlink would be comprised of several of the factors listed below, and that a backlink that ticks all of these boxes would be the perfect backlink.

It would be unrealistic to expect all of your backlinks to be perfect, and just because a backlink doesn’t meet all of these criteria it doesn’t make it low quality. If you can get a backlink to your business’s website that ticks at least a few of these boxes then it’s definitely worth having in your site’s link profile.

From a relevant source

 

Search engines want to provide relevance in their search results, and so it’s logical that relevance is a consideration when they evaluate backlinks, which are the primary factor affecting where sites rank in their results. A backlink can be relevant on different levels. Search engines consider the overall relevance of the linking site, the relevance of the specific page with the link on it, and the relevance of the content directly surrounding the link.

From a trusted source

It’s logical that a high quality backlink would come from a high quality website, and that a high quality site would also be a very trustworthy site. To determine if a website is trustworthy, search engines use a set of trusted seed sites (for example, Wikipedia, BBC, The Huffington Post, etc.), which they know for sure are high quality and which are difficult to get links from. The fewer the number of links away a site is from one of the seed sites, the higher its TrustRank is, and the higher the quality a link from that site is.

Sends traffic

 

This aspect of backlinks too often gets forgotten about. The original purpose of links, before the time search engines started using them as a factor in their algorithms, was to add value to a page by directing visitors to resources relevant to the topic of that page. Visitors still click these links as often as they did when the internet was first created, and having a link in a prominent position on a highly visited page makes it high quality because, regardless of rankings, it will bring your website a continual stream of targeted visitors.

Exact/phrase/synonym match anchor link text used

 

The quality of a backlink increases if the words that form the clickable text of the link are the same as, or similar to, the words that you’re trying to improve your rankings for. It looks unnatural to have a lot of incoming links made up of exactly the same anchor link text though, so use plenty of variations. If you’re trying to rank your site for ‘mortgage advice’, as well as getting links with ‘mortgage advice’ as the anchor link text, good variations would be ‘advice on mortgages’, ‘professional mortgage advice’ and ‘mortgage guidance’.

In-content

In-content backlinks (i.e. backlinks within a block of text) are the most likely to be editorial links, which are exactly the type of links that search engines value most, and if a link is included early on in a piece of content then it’s natural to assume that the author of that content considers it be an important link. Therefore, a backlink within the main content area of a page, and towards the top of that content area, is considered to be more high quality than a link lower down the page or in the sidebar or footer.

On a page with PageRank

PageRank (PR) is the most basic and obvious measure to use when assessing the worth of a backlink – the higher the PR of the page where the link is located, the higher the quality of that link. PR can be a misleading metric though. All webpages start off with a PR of 0 (or n/a to be precise) and the PR of a page can rise and fall over time. Also, the PR value that Google displays for a page is only updated for the general public every 3 or so months, but within the algorithm it’s updated constantly. So, the PR value you see is only an estimate, and could well be a point or 2 off of the true PR.

Next to backlinks to authority websites

If a backlink to your business’s website is included on a page that links to high quality sites, especially ones in the same niche as your site, then it indicates to search engines that your site should be put in the same bracket as those high quality sites. If the other links on the page are to low quality sites, then your site won’t necessarily be classed as low quality also, but rather search engines may opt not to include those links as a factor, either positively or negatively, in their ranking calculations.

From a different source to your existing backlinks

There’s a strong correlation between higher rankings for a website and the number of unique websites (i.e. different domain names hosted on different IP addresses) linking to that site. All else being equal, it’s preferable to have 10 links from 10 different websites than 100 links from 3 different websites. So, for a new link to your business’s website to be considered high quality, it should be from a website which hasn’t already linked to you.

Not reciprocal

Link exchanges were widely abused in the past, which resulted in the value of reciprocal links being reduced. Reciprocal links do still have value, and there’s certainly no risk of a penalty being applied as a consequence of them, however, if you’re looking for a backlink of the highest possible quality, then it should come from a website that you’re not also linking to from your own site.

Few other backlinks on the page

The trust and authority flowing through a page with a backlink to your site on it gets divided up between all of the links on that page, and so the less links there are on a page, the higher the quality of the links on the page, as the the trust and authority passed on is less diluted. It depends on a few factors, but as a rule of thumb, having a link to your site share a page with less than 10 other external links would be considered good.

Not easily acquired

The more easily you can acquire a backlink, the less value it will likely have. The chances are that if you can get it a couple of minutes, or with a couple of clicks, then thousands of people will have done it before you and thousands more will do it after you – including your competitors if they…

How to Do SEO for BlogSpot Blogs

Two famous ways for blogging and one is BlogSpot and another is WordPress. BlogSpot is for the beginners and WordPress is for the advance bloggers. Search Engine Optimization is must to rank your keywords and increase traffic for your website. What SEO do is to rank your keywords on Google and it works when someone searches with the keyword. Google SEO algorithm follows about 60-70 percent for On Page SEO that means on site SEO.

Optimize Post Title In BlogSpot:

Here I am talking about the page title for each article which you can see alongside favicon on the browser tab. Normally it shows like “Blogging Tips: How to Add Favicon on BlogSpot” something like this and this is not SEO friendly at all. It will be good if it only shows the page title and it is possible. To do that, you have to go to Template and then Edit HTML. Find the code “<title><data:blog.pageTitle/></title>” and then replace the code above “<b:if cond=’data:blog.pageType == “item”‘>

<title><data:blog.pageName/> |<data:blog.title/></title>

<b:else/>

<title><data:blog.pageTitle/></title> </b:if>”

Now save template and its done.

Custom Permalink:

You can change your permalink structure by yourself. Good permalink structure is using (-). Example: Page-Title-For-Your-Article. There will be two options. One is to automatically generate your permalink structure and another is to create custom permalink. You can edit your permalink by clicking “Custom Permalink” option. 

Adding Site Description:

Your website description is must for good SEO. You can setup your site Meta description by going settings and then click “search preferences”. Under “Meta Tag” you will find description that is by default disabled. Click on “edit” and then select “yes”. Then type your desired Meta description including your keyword. Done……….

Now you can add Meta description for each article. You can find it at right side under “search description” when composing your article.

Custom Robots.txt Setup:

This is very important for your site. This will help your site index. So you need to setup a rule that how the Google bot is going to index in proper way. If you do any fault with this then it will harm your site. You have to type some text like below:

User-agent: Mediapartners-Google

Disallow:

User-agent: *

Disallow: /search

Allow: /

Sitemap: http://example.blogspot.com/feeds/posts/default?orderby=UPDATED”

You can find description of this code on Google search and then try your own text. You have to go to settings and then search preferences. Under “crawler and indexing” you will find an option “Custom robots.txt”. Click on “Edit” and then select “yes”, now you paste the text rules for the Google bot.

Sitemap:

It’s very important to generate a sitemap for your site. Sitemap helps Google bot to crawl isolated pages from your website. Its vey useful and must have for every website.

Image Optimization:

Image search plays very important role to increase your website visitor and revenue. Proper image optimization helps a lot. Proper use of alt text in image using keywords with appropriate rules makes your site SEO friendly.

• Name of the image should be “your-image-name-with-keyword-variation.jpg”
• Do not do keyword stuffing
• Use long tail keywords for image name and alt text.
• Use different but similar keywords in alt text for more than one image in single article.

Some Drawback of BlogSpot in terms of SEO: Here is the problem with BlogSpot and that is BlogSpot is not SEO friendly as WordPress. Some are below:

You Will Have Permalink Structure Problem:

Permalink structure is not SEO friendly. There will be a format like yourwebsite.com/year/month/page-title, which is not SEO friendly at all. Google I guess may not solve this problem in future.

Page Title And Meta Title Will Have To Be The Same:

Your page title and Meta title will be same. It will be good if the page title and Meta title is different. There is no solution until now and hopefully Google will solve it in future.

There Will Be No Subcategory:

You can only create Label/category but you cannot create subcategory under a Label/Category. This is a major issue and it will hurt your sites navigation problem and decrease your page views. I did not find any solution for this that I can share with you.

Image Uploading Problem:

If you upload an image then it will not saved as your website address

Uploading image is must but in BlogSpot if you upload an image, it will be saved in another Google website. This is another major issue, which is not SEO friendly. You can solve this problem by uploading your image in github under your subdomain and then add it to your BlogSpot to make it SEO friendly.

BlogSpot is appropriate platform for the one who is entry-level blogger. It will help them almost many things to do blogging and earn with that. Google have plans for this platform with good features in future. Its free, uses Google cloud, which is safe from hackers. Google products like Google plus, Google Page Speed and others are usable in this platform. 

Getting paid (Google Adsense) New payments experience

New payments experience

We’ve made some changes to improve our payments system, and your account has been included to benefit from these changes. Here's a summary of the required actions, changes and added benefits of the new payments processes:

What's new?

Redesigned "Payments" and "Payment settings" pages:

• “Payment summary” is now called “Transaction history."
• “Payment method” is now called “Form of payment.”
• “Unpaid finalized earnings” is now called “Current balance.”
• Redesigned transaction history table shows you the latest activities at the top.
• New toolbar support allows you to filter, print, export, or download transaction information.

More flexibility with your payment settings:

• New extended timeline allows you to change your payment information until the 20th of any month.
• You can choose any payment threshold greater than the default payment threshold based on your reporting currency.
• You can also hold your payments until a specified date.

Improved navigation of the payments interface:

• Centralized locations to manage your “Payment settings” and “Payee profile.”
• Contextual help is displayed based on the pages that you navigate to.

We’ll continue to add improvements over the coming weeks and months.

Intro to AdSense payments

Wondering when your AdSense payment will arrive? Trying to figure out whether you'll be paid this month or next month? This guide explains our payment process.

Steps to getting paid

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You must complete all the steps below before we'll issue your first AdSense payment.

1. Select your form of payment
Depending on your payment address, there may be several forms of payment available to you, including Electronic Funds Transfer (EFT), EFT via Single Euro Payments Area (SEPA), checks, and Western Union Quick Cash. To select a form of payment, visit your Payment settings page.
2. Provide your tax information (not required in all locations)
Depending on your location, we may be required to collect tax-related information. To provide tax information, visit the Payee profile page in your AdSense account. Click the edit link next to "Tax information". Our interface will guide you to the appropriate forms and requirements for your account.
3. Confirm payee name and address
Since Personal Identification Numbers (PINs), which we'll describe below, are sent to the mailing address in your account, it's important to confirm the accuracy of your payment address and payee name.
If you need to correct any information, follow the instructions in our Help Center.
4. Verify your address
When your earnings reach the address verification threshold, we'll mail a Personal Identification Number to the payee address in your AdSense account. You must enter this PIN into your AdSense account before we can issue any payments. Your PIN will be sent by standard post and may take up to 2-3 weeks to arrive.
5. Meet the payment threshold
If your current balance reaches the payment threshold by the end of the month, a 21-day payment processing period begins. After the processing period ends, we'll issue a payment.
For example, say the payment threshold for your account US$100. If your current balance reached $100 during January and you completed the 5 steps above, we would issue a payment at the end of February.
If your current balance hasn’t yet reached the payment threshold, your finalized earnings will roll over to the next month and your balance will accrue until the threshold is met.
Payments are sent within approximately 30 days of the end of the month.

How to Easily Increase Your Google Adsense Revenue (Easy Way)

There are many blogger or website owner only use Google adsense program to earn money. Some times they are banned from Google adsense program because they use many tips and tricks to earn more adsense revenue. Here I share some tips how to easily increase your google adsense revenue.

Tips-1: Before you registration in Google adsence revenue program, you should read the google adsense adsense complete TOS . It will help you to realize the Google adsense revenue program.

Tips-2: Be update!! It is most important to update your website on regular. Google loves fresh and regular contains.
Tips-3: Direct Search Engine traffic is the best way to get traffic. More traffic more click and more money. It is the simple equation. For this you must deliver unique and fresh content.
Tips-4: Add placement is one of the important issue for earning more revenue.Select direct visible area for your add. You can experiment with your add placement for 7 days to know which is the best add placement positions for your website.

Tips-5: SEO for your website is the key rule to increase traffic and more revenue.
I am not adsense boss. You can use those basic tips and tricks to earn more adsense revenue. I hope it helps you.

How to Add Google Adsense Wire Transfer Payment Method Bangladesh

Great news for Bangladeshi Google AdSense publisher. They can withdraw their money directly from their local bank via International Wire Transfer method.
It is very supper fast and risk-less system. You should add this new AdSense payment method. Just Follow the following steps to to Add Google Adsense Wire Transfer Payment Method for Bangladesh.

How to Add Google Adsense Wire Transfer Payment Method Bangladesh

Add bank account information

1. Sign in to your account at www.google.com/adsense
2. Visit the Account settings page.
3. In the Payment settings section, click “edit payment method.”
4. In the Electronic Funds Transfer section, select the Add a new bank account radio button. (If you don’t see this section, then EFT payments aren’t available in your location yet.)
5. Click Continue.
6. Enter the requested bank account information. If you’re not sure what information to enter, please contact your bank. Click Continue.

Check your test deposit

Once you enter your bank account information, Google will begin the process of depositing a small test amount into the bank account you specified. This process takes a few days, so check your bank statements after 4-10 days to find a deposit. The deposit ranges from $0.15-$1.10. Depending on the country in which your bank is located, the deposit will be labeled as one of the following:

• AFS RE GOOGLE
• AFS RE GOOGLE ADSENSE
• ARVATO FINANCE SERVICES LIMITED
• BFS FINANCE LTD
• CITIBANK IRELAND FINANCIAL SERVICES
• Google AdSense Payment

 Enter the test deposit amount in your AdSense account

Once you have the test deposit amount:

1. Visit the Account settings page.
2. In the Payment settings section, click Verify this account. (If you don’t see this link, our system may not have been updated. Please wait a couple days and check again.)
3. In the box provided, enter the test deposit amount that you received in your bank account.
4. Click Next. Once you have entered your test deposit verification amount correctly, your bank account will be approved.
5. Select the newly approved bank account as your default payment method.

Please note that if you set EFT as your payment method after the 15th of the month, we can’t guarantee that you’ll be paid by EFT. For example, to ensure payment by EFT for your March earnings, please complete the steps above before April 15th.

Further Details Click Here

In SEO, The Best Technique Is No Technique!

As someone of Asian-American decent, I like so many of my peers grew up idolizing Bruce Lee. I remember spending my youth watching his movies, and I actually even trained in Shaolin Kempo and Tae Kwon Do for 8 years. So what does this have to do with SEO? Well the other day as I was watching one of Bruce Lee’s old movies in my spare time, I came across a clip that for whatever reason at the time reminded me of what is being touted by Google as the best “technique for SEO”. Here is the video clip of what I was talking about, can you catch the parallels between what Bruce is saying and today’s modern day SEO landscape?
Did you get it? At about the 0:23 mark Bruce’s teacher asks “What is the highest technique you hope to achieve?” to which he responds “To have no technique”, and interestingly enough this is one way that is actually a fairly effective strategy in your quest to gain search engine traffic. Let me explain.

Remember Google doesn’t want us to actively engage in manipulating search engine results. They tell us if we want search engine traffic, then all we have to do is focus on creating great content that people will want to share, and then the Google overlords will bless us with server melting traffic to our websites! So according to Google, the best SEO technique is to have no SEO technique! Welllllllllll yes and um no.

Of course at the heart of any good website is the creation of good content. You need to have content that engages your readers, and ideally you want to have lots of it. However for the most part I live in the real world where people don’t read stuff and say “OMG that was a great article, I’m now going to jump on my high PR blog and write an article about it and link to it”. This just doesn’t happen people, or if it does it is pretty rare. So what we have to do is create this content and then go out there and promote it, but promote it in the right way.

So I think probably the easiest example would be to use this blog. When I first started this blog, I absolutely did no linkbuilding. All I did was write, write, and write some more. Remember Google tells me all I have to do is “create great content” and then search traffic will be mine! However after writing about 45 articles or so for the site, I still had zero search traffic! I outlined the results in my article here, but basically at that point I threw in the towel and began linkbuilding.

So briefly after I “threw in the towel” on relying on content alone, I started to do a little bit of linkbuilding. Nothing too heavy, just a few high PR blog posts and some forum signatures on popular internet marketing forums I regularly post on (Warrior Forum + Black Hat World). However a little while after I started linkbuilding I got really busy with client obligations and I went back to focusing on only writing for this blog (no linkbuilding). I also did begin to utilize social media, and I would tweet on Twitter and post on Facebook occasionally some of the stuff that was being produced here.

After focusing on creating content and the occasional social media promotion, I did notice that traffic from search engines started to rise. Basically I would try to post once a day about things I thought my readers would find helpful, and then maybe tweet the link or post a link on Facebook. However it seems that with each passing day the search engines started giving me more love. Coincidence? Was it true that maybe the best technique was to have no technique? Well the jury is still out on that.

Some of you may be thinking “well you did start to use social media, so maybe Google is giving you love because of that”, well this could be true, but I have found in all of my tests that social media in itself does not rank a site. If you built a website and tried to purely rank it with social media, assuming that people that you reach via social media don’t begin linking to you from their own web properties, links from Twitter and Facebook in itself as of now is not enough to rank a site (someone please prove me wrong!).

So what should you take away from all this? Well I would say if you haven’t done so already, try to create an authority site in some evergreen niche and really just focus on writing for the site. Then set-up all the social media platforms like Twitter, Facebook, Google Plus, and a YouTube channel. Write articles, tweet tweets, post to Facebook, create a YouTube video that links back to the site. Focus on banging out great content and using these social media platforms every now and then to promote it. Then in a little bit watch the search engine traffic rise. So maybe it’s true that the best technique is no technique (no active linkbuilding, only promotion), but the only way you’ll find out is if you actually give it a try!

5 Tips On Using Google AdSense To Make You Money

Google AdSense can be an absolute goldmine for anyone who is willing to invest some time in learning how to use it effectively. A lot of people who start using Google AdSense tend to get turned off by it within the first couple of months because they just don’t seem to be making the money that they had expected.
Arm yourself against making the typical newbie mistakes and read our tips below so that you’ll know just how you can make some good cash off of AdSense.

1. Where Does AdSense Make Sense?

Perhaps the biggest mistake that those who use AdSense make is that they throw ads on every type of website imaginable. Don’t waste your time, effort and ads on sites that won’t be bringing in the cash.
Let’s take a tech info website for example. If you run a site that provides high level tech advice, then there’s a very low chance that anyone visiting your site will bother with your AdSense ads. Why? Because these people just don’t generally click on those types of ads. They know about AdSense, and they didn’t come to your website for anything but the information written on your site. They want answers to a problem, and then they want to get out.
Let’s say you have a website that’s more geared towards sales, however. This would be a better type of site to have ads on as people will be far more likely to click on the advertisements you put up.
It may take a bit of trial and error since some niches tend to do better than others when it comes to these types of ads, but generally speaking, if your blog or website is about selling things, then AdSense will work better for you.

2. “SmartPricing:” Anything But Smart

Whenever possible, you have to avoid Google’s “SmartPricing” scheme. With SmartPricing, Google gives advertisers a discount based on how popular or “valuable” your website is. They tend to base this on your site’s click through ratio.
So if your website has a high click through ratio, then the perceived value of your site is high so then the cost per ad click is higher. If your click through ratio is low, however, the value of your site is “low” so you get less money per click. The difference between a SmartPriced site and a non-SmartPriced site can be anywhere from a couple cents to several dollars in difference.

One way to avoid this is to post your AdSense ads only on your older posts. Why? Because anyone who regularly visits your site isn’t going to click on your ads. If you post them on your older posts however, you’ll be able to possibly keep your click through ratio pretty high. There are a lot of resources out there about how you can change the coding of your website or blog to keep your ads only on your older posts.
Another way to avoid the dreaded SmartPricing is to display your ads to those who have landed on your page through a search engine only. You can again tailor your blog using the “function” file to change where the ads are displayed.

3. Choose The Best Keywords

Google is all about keywords, so in order to make the biggest profit you need to choose the best CPC keywords out there. You can use a number of great tools out there to help identify what the high paying keywords for your niche are, and there are several lists supplied for free, such as www.rumler.com.
Keywords also determine what kind of ads are going to show up on your website or blog. Nothing’s worse than visiting a website that’s cluttered with ads that don’t even make sense. Target your keywords so that you’ll be able to “influence” what types of ads will show up on your blog or site. Make sure that these keywords are on your website or blog entry, but BE CAREFUL. If the keyword density is too high, you WILL be penalized by Google and can even be tossed out of their AdSense program.
TIP: Read Google’s terms of service. Once you’re out of the program, you’re pretty much out for good. Follow the terms of service, stay in their good graces, and write great content so you’ll continue to get visitors who’ll click on your ads.

4. Choose Big Ads

AdSense advertisements come in a variety of formats, so you can tailor the formats to see which works best with your blog. Having an advertisement that looks good on your blog or site is important, but keep this in mind: the large 336×280 rectangle sized advertisements has long proven to give the best payout. Maybe this is because the ad is right in any visitors face, or maybe it’s because that size can display video ads (which are increasing in popularity). Either way, it may be a good idea to start out with an ad around that size.

5. Monitor Your Success

No matter what you do with your blog or website, you need to keep track of how successful your ads are doing. If you don’t monitor your ads, then you will ultimately fail. You’ll be able to pin point which ads work, which don’t, and over time you may discover that certain ads work best at certain times throughout the year while others work best at other times.
One of the best things that we can suggest is that you look at your top 1/5 of pages, and then you take a look at your bottom 1/5 of pages. Why are the top 1/5 of pages making more money? What are you doing right? Try to take what seems to be working with the top 1/5 of your pages and then incorporate those ideas and methods into the bottom 1/5.
You’ll also be able to quickly see whether or not your chosen keywords are making money. If your keywords aren’t working, change them up! You should always do a top keyword run at least once a week to make sure that your site is up to date and current.

How to Make Money With Google Adsense | Tips On How to Get Started and Setting Up your Adsense Account

I became an Adsense publisher in April of 2005 when Google’s Adsense was just 2 years old from being launched.
Adsense is definitely one of the hottest ways to earn passive income of the century. All a person needs to do is to create an AdSense account. Build a website with unique and original contents. It is so effective that not only individuals but businesses have started using GoogleAds for passive income as well. Before we discuss tips and tricks on how you can make the most of AdSense, let’s read the answer to a very important question.
What do the terms residual income and passive income imply?
The use of the word, passive does not mean that you will have to do entirely nothing to earn regular income. Rather it means that the amount of resources you spend on an activity is very little in comparison to the revenue it generates. For example, after posting an interesting/controversial/informative article, you might continue to receive visitors on your blog for more than a year. Remember, some topics provide more passive incomes than others. For example a fashion blog will be able to generate less passive income because of the rapid changes in styles. A fashion blogger will have to continuously have to update his/her blog to keep readers abreast with the latest developments in the world of style. On the other hand, blogs and websites on relatively stable subjects such as education, health and relationships are more likely to generate more passive income because of their evergreen nature. There are many issues that people discuss again and again and information related to which remains the same. Hence, readers may continue to come on a certain blogpost related to for years.
On the other hand, the term residual income refers to the fact that AdSense is not your primary source of income. In fact, it is a fraction of the income you derive from your online activities. For example, a blog that discusses nail art and simultaneously sells nail art supplies to its readers is likely to make AdSense display advertisements related to the subject. Hence, the blogger will have to streams of income – one from the income of the nail art supplies and the other from AdSense. Since, revenue generated from AdSense will only be a fraction of the revenue from the sale of the nail art it has been termed residual income.
How to Use AdSense in an Effective Way. Let’s look at the Holistic Approach
If you are planning to use AdSense as one of the sources of income, there are a few tips you could use to make your endeavors more effective.
1. Number of Websites/Blogs and their Genres
There are two extreme ways of earning with GoogleAds. Earn $100 with 1 blog or earn $20 from 5 blogs each. When it comes to choosing between the two, we recall the old adage; don’t put all your eggs in one basket. Yes, diversification is the key to success when it comes to earning residual income through AdSense.
Following are some of the benefits of diversification.
a. Having more than one blog/website will allow you to cover a wider range of topics. If you decide to run three blogs at a time, you may cover very distant genres of entrees such as health, fashion and travel. This will help you cover three unique sets of consumer markets, news items and products.
b. Some genres are better more effective at generating passive income than others. As discussed above, it is a great idea to invest resources in at least one website/blog that is sure to generate a small but steady stream of visitors and thus passive revenue. The other blogs/websites may be on topics that require regular updates.
2. Attraction Marketing to Increase your Website Traffic and build your list!
Attactraction marketing is a technique that’s used not only by those who sell products but also who help those who sell products. This is true for blogs/websites that provide visitors with information or free online services. A few examples of such websites that cater free email services, provide news updates and make downloadable content available for free.
Regardless of the revenue from GoogleAds being residual or not, it is imperative that you increase the traffic to your websites and blogs. The more people will visit your blog/website, the higher the number of clicks will be on GoogleAds (even if the percentage remains the same).
3. Update your Contents on a regular basis!
It is true that the older articles get, the more they are shared among readers and the stronger their presence on their internet grows. And the stronger its presence is, the more people visit it and the more revenue GoogleAds placed next to it earn. However, this situation is applicable to articles that have the potential to appeal to readers over a long period of time. A few categories such as health, education and relationships are better able to retain the longevity of their articles. Others however serve readers best with fresh content.
Hence, to be able to generate lots of traffic and remain in Google’s ‘good’ books, make sure that you continuously update your blogs/websites with the latest info on the topics the platforms are about.
4. Positioning AdSense
Perhaps the most important thing to do is to place GoogleAds on your website in a highly effective way.
There are three things that you must keep in mind when configuring the settings.
a. Size
The basic rule that you must follow when placing ads on your website/blog is that of camouflage. The aim of doing so isn’t to hide the advertisement but to make it look like a part of the website itself. Although doing so entirely isn’t possible, your effort is bound to cause a positive change and make the advertisement more in sync with the rest of the website.
GoogleAds come in three different sizes:
i. Large rectangle –336×280
ii. Medium rectangle – 300×250
iii. Wide skyscraper – 160×600
Choose the size that suits your blog/website best. One good way of figuring out the right size is to consider the dimensions of other graphics/tables that are present on your site. Also keep in mind the website’s template. The greater number of columns a website has, the lesser flexibility it will have for larger advertising boxes.
b. Color
Another factor that must be used to taken into consideration when placing ads on a site is its background color. You may employ one of the three techniques mentioned below to maximize the number of clicks GoogleAds on your website generate.
i. Blend – Choosing the color of the advertisement to be exactly that of website’s background will give it a very subtle attraction. It is best for visitors who are averse to advertisements.
ii. Complement – You may also choose one of the two or more colors that your website contains. For example if your blog is primarily blue with green accents, you may choose green as the color of the advertisement. This too will make it look like a part of the website and will appeal to a wide range of audience.
iii. Contrast – A rather wild but at times effective idea is to choose a color for the advertisement which is nowhere in the website. Doing so will make it very prominent. And if the advertisement is alluring enough, even the greatest skeptics will click on it.
c. Position
Yet another important factor that affects the probability of an advertisement getting clicked on is its positive relative to other content present on the site. While many experts suggest placing advertisements right at the top of blogs/websites, the rule isn’t applicable in very case. One relatively safe option is to place advertisements on the right hand side. Other than that, it is best that the psyche of the website’s visitors be kept in mind when position ads.
If the website talks about something serious such as health, it is preferable that the advertisement be placed at the bottom or the side of the website (these are just my recommendations because I also blog on health care office management). This way the website will get a chance to first build credibility with the visitors. On the other hand, if the website is relatively frivolous in nature, it is okay to position ads even right at the top.
5. Things to Avoid when Using AdSense
AdSense comes with a set of dos and don’ts. While religiously following the dos don’t forget the don’ts are almost equally important. One wrong move and your AdSense account can be frozen. Following are some of the most basic don’ts Google does not tolerate.
a. Clicking on Your own Website’s Ads
If you have been trying to act smart by clicking on your own website’s Google Ads, you are not only wasting your time but even jeopardizing your Google Ads account. Yes, Google clearly states in the guidelines it provides to those using AdSense that clicks ‘originating from your IP addresses or computers under your control’ on the ads is a violation of the terms and agreements you consented to. Hence, the violation of the agreement may lead to the termination of your AdSense account.
b. Asking Others to Click on GoogleAds
Yet another action that is prohibited by Google is to ‘request … end users to click on Ad’. Often bloggers request their fans to click on ads on their blog by clearly explaining their motive. Even if readers do fulfill such a request, their clicks will be considered invalid.
c. Placing Ads on Restricted Sites
Google forbids users from placing GoogleAds on restricted website such as those which contain adult content. Even if the clicks on such ads are valid, they are not going to earn you any revenue.
d. Publishing Competitors’ Advertisements
GoogleAds is not the only network of advertisements. Alternatives do exist such as Yahoo Publisher Network, Bidvertiser, Clicksor, InfoLinks and Project Wonder. It may occur to you that using more than one publishing networks may result in greater total revenue given the variety of ads the two or more than two networks will display on your website. However, such an arrangement does not. Even if smaller publishing networks may be okay with being on the same page with others, GoogleAds is not.

WordPress SEO by Yoast

WordPress out of the box is already technically quite a good platform for SEO, this was true when I wrote my original WordPress SEO article in 2008 and it's still true today, but that doesn't mean you can't improve it further! This plugin is written from the ground up by WordPress SEO consultant and WordPress developer Joost de Valk to improve your site's SEO on all needed aspects. While this WordPress SEO plugin goes the extra mile to take care of all the technical optimization, more on that below, it first and foremost helps you write better content. WordPress SEO forces you to choose a focus keyword when you're writing your articles, and then makes sure you use that focus keyword everywhere.

Write better content with WordPress SEO

Using the snippet preview you can see a rendering of what your post or page will look like in the search results, whether your title is too long or too short and your meta description makes sense in the context of a search result. This way the plugin will help you not only increase rankings but also increase the click through for organic search results.

Page Analysis

The WordPress SEO plugins Linkdex Page Analysis functionality checks simple things you're bound to forget. It checks, for instance, if you have images in your post and whether they have an alt tag containing the focus keyword for that post. It also checks whether your posts are long enough, if you've written a meta description and if that meta description contains your focus keyword, if you've used any subheadings within your post, etc. etc.
The plugin also allows you to write meta titles and descriptions for all your category, tag and custom taxonomy archives, giving you the option to further optimize those pages.
Combined, this plugin makes sure that your content is the type of content search engines will love!

Technical WordPress Search Engine Optimization

While out of the box WordPress is pretty good for SEO, it needs some tweaks here and there. This WordPress SEO plugin guides you through some of the settings needed, for instance by reminding you to enable pretty permalinks. But it also goes beyond that, by automatically optimizing and inserting the meta tags and link elements that Google and other search engines like so much:

Meta & Link Elements

With the WordPress SEO plugin you can control which pages Google shows in its search results and which pages it doesn't show. By default, it will tell search engines to index all of your pages, including category and tag archives, but only show the first pages in the search results. It's not very useful for a user to end up on the third page of your "personal" category, right?
WordPress itself only shows canonical link elements on single pages, WordPress SEO makes it output canonical link elements everywhere. Google has recently announced they would also use rel="next" and rel="prev" link elements in the head section of your paginated archives, this plugin adds those automatically, see [this post](http://yoast.com/rel-next-prev-paginated-archives/ title="rel=next & rel=prev for paginated archives") for more info.

XML Sitemaps

WordPress SEO has the most advanced XML Sitemaps functionality in any WordPress plugin. Once you check the box, it automatically creates XML sitemaps and notifies Google & Bing of the sitemaps existence. These XML sitemaps include the images in your posts & pages too, so that your images may be found better in the search engines too.
These XML Sitemaps will even work on large sites, because of how they're created, using one index sitemap that links to sub-sitemaps for each 1,000 posts. They will also work with custom post types and custom taxonomies automatically, while giving you the option to remove those from the XML sitemap should you wish to.
Because of using XSL stylesheets for these XML Sitemaps, the XML sitemaps are easily readable for the human eye too, so you can spot things that shouldn't be in there.

RSS Optimization

Are you being outranked by scrapers? Instead of cursing at them, use them to your advantage! By automatically adding a link to your RSS feed pointing back to the original article, you're telling the search engine where they should be looking for the original. This way, the WordPress SEO plugin increases your own chance of ranking for your chosen keywords and gets rid of scrapers in one go!

Breadcrumbs

If your theme is compatible, and themes based on Genesis or by WooThemes for instance often are, you can use the built-in Breadcrumbs functionality. This allows you to create an easy navigation that is great for both users and search engines and will support the search engines in understanding the structure of your site.
Making your theme compatible isn't hard either, check these instructions.

Edit your .htaccess and robots.txt file

Using the built-in file editor you can edit your WordPress blogs .htaccess and robots.txt file, giving you direct access to the two most powerful files, from an SEO perspective, in your WordPress install.

Social Integration

SEO and Social Media are heavily intertwined, that's why this plugin also comes with a Facebook OpenGraph implementation and will soon also support Google+ sharing tags.

Multi-Site Compatible

This WordPress SEO plugin, unlike some others, is fully Multi-Site compatible. The XML Sitemaps work fine in all setups and you even have the option, in the Network settings, to copy the settings from one blog to another, or make blogs default to the settings for a specific blog.

Import & Export functionality

If you have multiple blogs, setting up plugins like this one on all of them might seem like a daunting task. Except that it's not, because what you can do is simple: you set up the plugin once. You then export your settings and simply import them on all your other sites. It's that simple!

Import functionality for other WordPress SEO plugins

If you've used All In One SEO Pack or HeadSpace2 before using this plugin, you might want to import all your old titles and descriptions. You can do that easily using the built-in import functionality. There's also import functionality for some of the older Yoast plugins like Robots Meta and RSS footer.
Should you have a need to import from another SEO plugin or from a theme like Genesis or Thesis, you can use the SEO Data Transporter plugin, that'll easily convert your SEO meta data from and to a whole set of plugins like Platinum SEO, SEO Ultimate, Greg's High Performance SEO and themes like Headway, Hybrid, WooFramework, Catalyst etc.
Read this migration guide if you still have questions about migrating from another SEO plugin to WordPress SEO.

WordPress SEO Plugin in your Language!

Currently a huge translation project is underway, translating WordPress SEO in as much as 24 languages. So far, the translations for French and Dutch are complete, but we still need help on a lot of other languages, so if you're good at translating, please join us at translate.yoast.com.

News SEO

Be sure to also check out the News SEO module if you need Google News Sitemaps. It tightly integrates with WordPress SEO to give you the combined power of News Sitemaps and full Search Engine Optimization.

What is Search Engine Optimization?

SEO is the process of optimizing your webpage so that it receives free, unpaid or organic traffic from Search Engine. It is an incremental process and often consists of small modification  to your webpage.

10 SEO tips for Year 2013

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1. Keyword in Domain name – If you are interested in some specific field like SEO make sure you include keyword in your domain for example seotips.com.

2. Keyword in Post Url- Always change your post permalink if there is no keyword in the Url, blogger and WordPress by default adds title as the permalink. If you don’t see title of the post in the Url, then you need to change your permalinks option.

3. Keywords in Title tag,headings, meta description  and in Body- Use at least one keyword in title tag, headings and meta description. Don’t use too many keywords in body, you can also use keywords in subheadings. If you are on WordPress self hosted blog you can use “WordPress SEO by Yoast” plugin to automate all above tasks.

4. Optimize Images- Add alt tags and title  in all of your images and make sure to optimize the size to cut the server load. For WordPress you can use Smust.it plugin to automate this task and for other platform you can use standalone software like Gimp or XnConvert. Reducing the image size without compromising its quality is called as lossless optimization and thus reduces the loading time of your website, Since Google has incorporated Site speed in ranking of Search Results.

5. Interlinking- Interlink all your related post, make sure your link contains keyword. Don’t link too deep and same keywords more than two times. If you are linking to other website (outbound links) always make sure that site you are linking to is a “Good Site”, don’t link your website to spam sites.

6. Optimize your Website/blog- It is  proven that decreasing the loading time of your website/blog is directly affects the number of visitors/pageview. Best practice is to not exceed 100k page size and reducing unnecessary scripts and meta tags from WebPage. You can use Google Page Speed tool to check your website speed and it also suggest what action should be taken to optimize website. To optimize  your Website you can use W3 Total Cache WordPress Plugin.

7. Submit your website/blog to Search Engine/Directories- Create Google Webmaster and Analytics account submit your website including sitemap, track your rankings and other details. Submit your website/blog to Bing and other Search Engine like Baidu, Yandex  etc. Listing your website in DMoz can take more than a year but if you succeed, then it will boast your overall ranking. If you can’t wait then go for Yahoo paid listing which charges around 299$. There are many web directories where you can list your website free of cost.

Click here to Submit your website to free and paid directory

8. Easy Navigation – Make sure user can navigate your website without any problem,include two sitemaps one for visitors and other for Search Engines. Use breadcrumbs for internal sitemaps and Xml sitemaps for Search Engines.

9. Quality Contents – Provide quality contents to your visitors, engage visitors and decrease bounce rate of your website. Don’t copy other’s work, write fresh contents,easy to read and primarily for your readers not for Search Engine.

Content is King But SEO is Queen

10. Social Network- Create Social Profile on various Social Network such as Facebook, Twitter, Google+, LinkedIn etc and daily share your post/article’s on these Social Network. Make sure you put your domain name in Social Network Profiles.

There are many SEO TIPS For 2013 But top ten are listed above, if you have any other tips you can share with us in the comments below. In mean while feel free to explore rest of our Blog.

FREE Search Engine Submission to Google Yahoo Bing

FREE Search Engine Submission

Submit your URL to the search engines to promote your website for free!

Practically everyone who has access to Internet uses Google, Yahoo, or another popular search engine to browse the net and find extensive information in a matter of seconds. To get access to larger audience, you may submit your site to the most popular search engines and have them list your site in their search results for free.

The search engines return relevant search results in two categories: free and sponsored links. When you submit your site to a search engine, you fight for better position on the results list. It is very important to get listed among the first free results. They have better exposure than the sponsored links and generate much more traffic/visitors to your website.

How do the search engines display free results?

To be able to display relevant free search results, the search engines store a large database of information about millions of web pages. When you submit your URL to the search engine, you practically invite it to crawl your site and display your URL in relevant free search results. To get high positions on relevant free search results, you have to go through the search engine optimization process. Read about SEO here.

How to submit site to search engines?

It is free and very easy to submit your website to search engines! You better do that submission manually as the search engines ask for verification when submitting the site. Here are the 4 most popular search engines and the pages where you can add your URL:

Google:	http://www.google.com/addurl/?continue=/addurl
Yahoo:	http://search.yahoo.com/info/submit.html
Bing:	http://www.bing.com/webmaster/submitsitepage.aspx

Note: It is up to each of the search engines to include your website in their search results. The time for the inclusion may vary depending on the number of websites in their waiting lists.