Optimize Post Title In BlogSpot:
Here
I am talking about the page title for each article which you can see
alongside favicon on the browser tab. Normally it shows like “Blogging
Tips: How to Add Favicon on BlogSpot” something like this and this is
not SEO friendly at all. It will be good if it only shows the page title
and it is possible. To do that, you have to go to Template and then
Edit HTML. Find the code
“<title><data:blog.pageTitle/></title>” and then
replace the code above “<b:if cond=’data:blog.pageType == “item”‘>
<title><data:blog.pageName/> |<data:blog.title/></title>
<b:else/>
<title><data:blog.pageTitle/></title> </b:if>”
Now save template and its done.
Custom Permalink:
You
can change your permalink structure by yourself. Good permalink
structure is using (-). Example: Page-Title-For-Your-Article. There will
be two options. One is to automatically generate your permalink
structure and another is to create custom permalink. You can edit your
permalink by clicking “Custom Permalink” option.
Adding Site Description:
Your
website description is must for good SEO. You can setup your site Meta
description by going settings and then click “search preferences”. Under
“Meta Tag” you will find description that is by default disabled. Click
on “edit” and then select “yes”. Then type your desired Meta
description including your keyword. Done……….
Now
you can add Meta description for each article. You can find it at right
side under “search description” when composing your article.
Custom Robots.txt Setup:
This
is very important for your site. This will help your site index. So you
need to setup a rule that how the Google bot is going to index in
proper way. If you do any fault with this then it will harm your site.
You have to type some text like below:
User-agent: Mediapartners-Google
Disallow:
User-agent: *
Disallow: /search
Allow: /
You
can find description of this code on Google search and then try your
own text. You have to go to settings and then search preferences. Under
“crawler and indexing” you will find an option “Custom robots.txt”.
Click on “Edit” and then select “yes”, now you paste the text rules for
the Google bot.
Sitemap:
It’s
very important to generate a sitemap for your site. Sitemap helps
Google bot to crawl isolated pages from your website. Its vey useful and
must have for every website.
Image Optimization:
Image
search plays very important role to increase your website visitor and
revenue. Proper image optimization helps a lot. Proper use of alt text
in image using keywords with appropriate rules makes your site SEO
friendly.
- Name of the image should be “your-image-name-with-keyword-variation.jpg”
- Do not do keyword stuffing
- Use long tail keywords for image name and alt text.
- Use different but similar keywords in alt text for more than one image in single article.
Some Drawback of BlogSpot in terms of SEO: Here is the problem with BlogSpot and that is BlogSpot is not SEO friendly as WordPress. Some are below:
You Will Have Permalink Structure Problem:
Permalink
structure is not SEO friendly. There will be a format like
yourwebsite.com/year/month/page-title, which is not SEO friendly at all.
Google I guess may not solve this problem in future.
Page Title And Meta Title Will Have To Be The Same:
Your
page title and Meta title will be same. It will be good if the page
title and Meta title is different. There is no solution until now and
hopefully Google will solve it in future.
There Will Be No Subcategory:
You
can only create Label/category but you cannot create subcategory under a
Label/Category. This is a major issue and it will hurt your sites
navigation problem and decrease your page views. I did not find any
solution for this that I can share with you.
Image Uploading Problem:
If you upload an image then it will not saved as your website address
Uploading
image is must but in BlogSpot if you upload an image, it will be saved
in another Google website. This is another major issue, which is not SEO
friendly. You can solve this problem by uploading your image in github
under your subdomain and then add it to your BlogSpot to make it SEO
friendly.
BlogSpot
is appropriate platform for the one who is entry-level blogger. It will
help them almost many things to do blogging and earn with that. Google
have plans for this platform with good features in future. Its free,
uses Google cloud, which is safe from hackers. Google products like
Google plus, Google Page Speed and others are usable in this platform.
